Turning the signs / changer les signes

gatorade-nba-locker-room-trnasformation-usa-NeoPlaces

A magnificent demonstration of the change created by the transformation of a place: Gatorade has volunteered to transform secretly the locker room of an American basketball junior team. The room had never changed since 1962 and they transformed it, exactly, in a NBA locker room. And how did the teens feel? amazed, considered, and much more motivated. The impact of the experience on humans …

Une magnifique démonstration du changement que provoque la transformation d’une lieu : Gatorade a bénévolement, dans le cadre d’une association, transformé le vestiaire d’une équipe junior de basket américain qui n’avait pas changé depuis 1962 en vestiaire de la NBA. Et comment se sentent les ados ? ébahis, considérés, et nettement plus motivés. De l’impact de l’expérience sur les humains …

gatorade-nba-locker-room-trnasformation-usa-NeoPlaces

gatorade-nba-locker-room-trnasformation-usa-NeoPlaces

gatorade-nba-locker-room-trnasformation-usa-NeoPlaces

gatorade-nba-locker-room-trnasformation-usa-NeoPlaces

Place/ Riverdale High Rebels locker room/vestiaire, New Orleans/ Nouvelle Orleans, USA

Information/ Daily News

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